You knew of Swiss watches and also Swiss chocolate but did you ever hear about Swiss humour? Well, neither did we but at H. Moser & Cie. they produce both great mechanical timepieces and apparently humour. Today the brand’s CEO Edouard Meylan presented the H. Moser & Cie. Swiss Alp Watch. It looks like an Apple Watch but it’s not. Is a joke or a serious watch? We let you decide.




