Greubel Forsey And The Beauty Of the Invisible

When people are looking at a Greubel Forsey, the conversations quite quickly focus on its complications or its price tag, but there is a third element which is also worthy to be mentioned: the beauty of the invisible. The brand invests a disproportional amount of time and effort in the finishing of components that will only be visible to the watchmaker when he or she services the watch.

For Greubel Forsey, this is an important and integrated part of their philosophy and their aim for perfection. They are for example one of the few manufactures that have mastered the technique of ‘black polish’ in all its refinement. This means that they can polish a part at such degree of perfection that it looks black.

While the brand doesn’t shy away from using cutting-edge technology, the vast majority of the finishing techniques that they use is manual labor and comes down to the craftsmanship of the man or woman who is decorating the part. As a result of this, Greubel Forsey plays an intricate role in keeping old techniques and crafts alive, because they train people in applying them on a daily basis, thus preserving the beauty of the invisible for future generations.

Tags : Greubel Forsey
0024 Editorial Team

The author 0024 Editorial Team

When we started publishing our first high-end watch magazine in 1999, we had only one intention: increasing the popularity of high-quality mechanical watches. Now, many years later, this has not changed at all. In 2017 we have reinvented ourselves to serve our readers in a different and better way. Starting in 2017, the new 0024 is again better equipped to interact with the changing world of high-end watches. The new 0024 HORLOGES magazine (written in Dutch) will be at least a 200 pager: that’s twice the volume of our magazine in the old days.