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Citizen shoots an inspiring movie: ‘Better Starts Now’

A great little watch movie with a message and looks awesome. The film ‘Better Starts Now’ was made by Dutch commercial maker Johan Kramer, production company 100% Halal and agency Wieden+Kennedy Tokio for Citizen and shows the philosophy of the Japanese brand that it’s always possible to improve. Now is the time to start improving according to Citizen and it tells that message in short movie that was shot at a watchmaker’s workbench and the black and white images were shot with original camera’s from the 30’s and 80’s.
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Farewell Mr. Weil

Mr. Raymond Weil, founder and Honorary President of Raymond Weil Genève, passed away peacefully at age 87, on January 26, 2014. In 1976 Raymond Weil had the courage - in the middle of the most
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Gazing at the stars with Christiaan van der Klaauw

The astronomical watches made by Christiaan van der Klaauw are nothing short of breathtaking. Wearing a mechanical universe on the wrist is really something special. Dutch jewellers Van Hell Juweliers brought watches and stars together at the Bussloo observatory. When people looked up, they saw the stars; when people looked down, they saw stars in watches.
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